The latest market report published by Credence Research, Inc. “Global Athleisure Market: Growth, Future Prospects, and Competitive Analysis, 2017 – 2030”. The Global Athleisure Market generated revenue of around USD 309.1 billion in 2022 and is anticipated to grow a CAGR of over 9.20% during the forecast period from 2023 to 2030 to reach around USD 572.3 billion in 2030.
Growing demand for athleisure products is driven by the development of e-commerce trade globally. As well as improved raw materials increasing production capacity, increasing R&D expenditures for discovering the best materials based on consumer preferences may also contribute to the growth of the athleisure market. A number of other prominent factors that will catalyze the athleisure market’s growth over the next few years include the integration of technology into manufacturing processes and the increasing focus on lightweight materials and fabrics by the leading players in the industry.
The global athleisure market is bifurcated into Type, Product, End-User, Distribution Channel, and Geography. Based on type, the market is categorized into mass and premium. On the basis of product, the global market is segmented into yoga apparels, shirts, leggings, shorts, and others. Based on end-user, the market is categorized into men, women, and children. On the basis of distribution channels, the global market is segmented into online and offline. Based on geography, the market is segmented as North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
In 2022, North America dominated the global athleisure market and accounted for a major market revenue share in terms of value. As the number of sporting events increases, the market’s growth is attributed to increasing participation. Additionally, increased involvement in gyms and exercise facilities is caused by greater health consciousness and a desire to appear fit. The US has emerged as a profitable market in recent years, followed by Canada and Mexico. A high level of awareness and an increased focus on fitness and physical activity contribute to the region’s market value.
Athleisure Market major players analysis involves a comprehensive study of the key companies operating in this rapidly growing industry. This market has gained enormous popularity over the past few years, and several prominent brands have emerged to cater to the changing consumer preferences. The major players in this sector include Nike, Lululemon Athletica, Adidas AG, Under Armour Inc., Puma SE, Reebok International Ltd., ASICS Corporation, Fila Holdings Corp., Skechers USA Inc., and New Balance Athletics Inc. These companies offer a wide range of athleisure products such as sportswear, footwear, and accessories that are designed for both athletic activities and casual wear.
Some of the key factors driving the growth of the athleisure market worldwide include:
- Increasing demand for comfortable and stylish clothing: Athleisure clothing is designed to be comfortable and stylish, making it attractive to consumers who are looking for clothing that can be worn both during exercise and in everyday life.
- Growing focus on health and wellness: There is an increasing focus on health and wellness around the world, and athleisure clothing is seen as a way to support an active and healthy lifestyle.
- Rise of the “casualization” trend: The casualization of fashion has been a growing trend in recent years, and athleisure clothing fits this trend perfectly. Athleisure clothing is designed to be casual and comfortable, making it popular among consumers who prefer a more relaxed style.
- Popularity of sports and fitness activities: The popularity of sports and fitness activities is increasing, and athleisure clothing is designed to meet the needs of consumers who are engaged in these activities.
- Increase in e-commerce sales: The growth of e-commerce has made it easier for consumers to purchase athleisure clothing, driving the growth of the market.
Why to Buy This Report-
- The report provides a qualitative and quantitative analysis of the global athleisure market by segments, current trends, drivers, restraints, opportunities, challenges, and market dynamics with the historical period from 2018-2021, base year- 2022, and forecast period 2023-2030.
- The report contains information related to the competitive landscape, like how the key players in the market are operating at a global, regional, and country level
- In-depth analysis of the global athleisure market segmentation based on type, product, end-user, and distribution channel.
- Major countries in each region with their import/export statistics
- The global athleisure market report also includes analyzing the global, regional, and country level, along with key market trends, significant players analysis, market growth strategies, and key application areas.
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