The global standing desk market is set to hit US$ 2.80 Bn by 2025, exhibiting a double digit growth rate during the forecast period 2017 – 2025.
Market Insights
The overall standing desk market is driven mainly by the increasing inclination of both people and businesses to adopt ergonomic furniture. Enterprises are now paying more attention to the health risks posed to their employees by poor posture. Subsequently, overall expenditure on related ergonomic furniture has increased significantly since the last few years. In addition, people are now more cautious about their daily activities and posture during work hours, and therefore require more comfortable and ergonomic furniture. As a result, the market is expected to see strong growth in the years to come. However, additional cost of standing desks (apart from existing furniture) hinders the growth of the market.
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The global stand-alone market is segmented by product type, application and geographical regions. Based on the product types, the market is segmented into standard/fixed, mechanically adjustable, electrically adjustable and stand-alone converters. As of 2016, the market is led collectively by the mechanically adjustable and converter standing desk segment. In the following years, the converter and electrically standing desk segment is expected to show the highest growth in the global market. On the basis of applications, the market is segmented into corporate enterprises, residential, educational institutions, healthcare and manufacturing and processing facilities. The market is led by the corporate business segment as of 2016.
The key players of standing desk market include SquareGrove LLC, AFC Industries, Inc., Ergotron, Inc. (Nortek, Inc.), Evodesk.com, Inc., Workrite Ergonomics, Inc., UpDesk, Humanscale, Steelcase, Inc., NextDesk, Inc., and IKEA. The most prominent strategy adopted by the market players is continual efforts towards enhancing desk designs so as to provide more comfort, in terms of ergonomics as well as cost, to the consumers. One of the major concerns for the market players is to create awareness regarding the benefits of using ergonomic furniture (such as standing desk). Another major challenge faced by the market players is presence of large number of players in the market. Most of the market players face competition from regional and small scale players offering customized furniture solutions for relatively cheaper prices.
The report entitled ‘Global Standing Desk Market – Growth, Future Prospects and Competitive Analysis, 2017 – 2025’ provides strategic insights into the global standing desk market along with market size and projections for the period from 2015 to 2025. This research study covers an in-depth analysis of market segments based on product type, application and cross-sectional studies across different geographies and sub-geographical regions. The study covers the comparative analysis of the different segments for the years 2016 and 2025. The report also provides a prolific view of market dynamics, such as market drivers, constraints and opportunities. The report includes a separate section highlighting the analysis of consumer behaviour towards a standing desk. The section provides an analysis of purchase trends and opinions for the following categories:
- By Gender: Male vs. Female
- By Age Group: Below 20yrs, 21 to 35yrs, 36 to 50yrs and above 50yrs
- By Product Type: Standard/Fixed, Adjustable and Converter
In order to help strategic decision makers, the report also includes competitive profiling of the leading standing desk vendors, their business strategy analysis, market positioning and key developments. Some of the major players profiled in the report are SquareGrove LLC, AFC Industries, Inc., Ergotron, Inc. (Nortek, Inc.), Evodesk.com, Inc., Workrite Ergonomics, Inc., UpDesk, Humanscale, Steelcase, Inc., NextDesk, Inc., and IKEA. Other in-depth analysis provided in the report includes:
- Current and future market trends to justify the forthcoming attractive markets within the standing desk industry
- Market fuelers, market impediments, and their impact on the market growth
- In-depth competitive environment analysis
- Trailing 2-Year market size data (2015 – 2016)
- SRC (Segment-Region-Country) Analysis
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